How badly do you want it?

I was looking back through some of my social media posts recently and came across a newsletter article that I shared that Suzanne Evans wrote.

The article was about prioritizing your business growth over your excuses as to why you are not experiencing success.

The excuses:  you don’t have the time, the money, the dedication, the ability to do what you need to do to really experience a high level of success.

Suzanne was my business coach for many years and I learned a ton of stuff from her. My business grew when I worked with her. I had no choice but to grow! She pushed me to do things that were outside of my comfort zone. She guided me through difficult paths. She taught me the importance of having a great coach to help me get where I wanted to go.

I know why it’s so important to have a coach to help you move your business forward. I have seen my own results first hand – from not working with a coach, to working with one.

I have worked with several coaches over the years and it has always yielded the same result – more success.

Of course, I’m a business coach. I would think that, wouldn’t I?

But it really is true.


Ask yourself how badly you want to be successful?

If you say you really want it, then you have to step into it. And most times that means you need help to get there.

How can you do something if you haven’t already done it?

Maybe you can do it on your own, but you might take the long road. You might make a lot of mistakes. You might miss out on a lot of money. You might waste money and time.

To get there faster and to avoid those mistakes, you need the advice, teaching, accountability and wisdom of someone who has done what you want to do.

You need to be pushed out of your comfort zone for anything to help you grow.

You need to have a strategy, a path that you can follow, so that you can walk step by step to your goals.

So many business owners I know fall short of the success that they could experience.

They get scared of investing in coaching because the price seems too high.

They shy away from taking that step because they don’t know what exists on the other side – the unknown can be terrifying. And when there is money involved, it can be even scarier.

But here’s the thing I notice. The people who do not see success with coaching are the ones who fail to take action.

The ones who stay in their fear are the ones who don’t survive it.

You have to step out of the fear and trust that you are making the right decisions.

It’s actually quite easy to do.

All you have to do is take a step and then monitor what happens when you take that step.

Then you take another step and make sure that is going as planned as well.

Keep taking steps and soon you are walking … and running … and succeeding.

When you decide to work with a coach, you have to follow the plan.

If you are paying for the advice, then take it.

If you are paying for the strategy, follow it.

If you are paying for the accountability, get the things done that you say you will do.

How badly do you want the success you say you want?

By not taking action, you are setting yourself up to fail.

Thomas Jefferson said, “If you want something you’ve never had, you must be willing to do something you’ve never done.”

So what have you never done?

Maybe that is deciding to get support in your business, so you can focus on the revenue generating tasks you don’t have time for right now.

Maybe that is changing your mindset from one of lack to one of abundance.

Maybe that is investing in a coach that you know will help you grow and succeed.

It’s time to take a step towards what you really want.

Start by getting clear on what you really want, and then the sky’s the limit!


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